Welcome to Behind Bodybuilders
Dear Future Partner,
I want to personally welcome you to Behind Bodybuilders—a platform that is not just about fitness stories, but about real connections, authentic voices, and powerful transformations. What started as a simple idea—to give fitness enthusiasts a space to share their journeys—has now grown into a movement that inspires millions every month.
At Behind Bodybuilders, we don’t just offer ad space; we offer a chance to become part of something bigger. Our platform gives brands like yours the unique opportunity to engage with a highly passionate and motivated audience. With over 7 million monthly visitors and a reach of 2 million fitness users on Instagram, the potential for impact is huge. And it’s not just about numbers—it’s about being part of the stories that shape the fitness world.
We’re not looking for advertisers; we’re looking for partners. Partners who want to be more than just a name on a banner. We want to work with brands that care about authenticity, engagement, and creating lasting impressions with an audience that values genuine connections.
Best regards,
David Williams
Partnerships Manager
Behind Bodybuilders
Behind Bodybuilders: The Platform Revolutionizing Fitness Marketing
In today’s digital-first world, brands need more than just exposure—they need engagement, authenticity, and a deep connection with their target audience. For businesses in the fitness industry, there’s one platform that’s doing exactly that: Behind Bodybuilders. Created with a singular vision, Behind Bodybuilders has become a go-to space for fitness enthusiasts looking to share their journeys, inspire others, and engage with the brands that support their goals. But this is more than just a storytelling platform; it’s a marketing goldmine for businesses in the fitness space.
The Genesis of Behind Bodybuilders
Behind Bodybuilders was launched with a simple mission: to give fitness enthusiasts a platform where they could share their personal stories. Whether they’re professional athletes, weekend warriors, or just everyday people working on their fitness goals, Behind Bodybuilders gives them the space to tell their story to an audience that cares. Each story features a dedicated page with the athlete’s full bio, photos, a link to their Instagram account, and an interactive comment section. This creates a direct and organic connection between the athlete and the readers, with over 7 million monthly visitors engaging with these stories.
It didn’t take long for brands to realize the power of this platform. Fitness enthusiasts aren’t just passive readers; they are engaged, motivated, and passionate individuals. More than 83% of Behind Bodybuilders’ traffic comes from organic searches, proving that the audience is actively seeking out these stories and, in turn, the products and services they trust.
"Behind Bodybuilders isn’t just a platform—it’s a movement of people driven by passion and determination. Brands have a unique opportunity to tap into this energy and become a part of the personal stories that inspire the fitness community."
Audience Engagement: Where Authenticity Meets Influence
In the world of fitness marketing, authenticity is key. Consumers today aren’t simply looking for products—they’re seeking connections with brands that understand their journey. Behind Bodybuilders offers a rare chance to connect with an audience that’s genuinely invested in their fitness and wellness goals. With over 7 million monthly visitors and a reach of over 2 million fitness enthusiasts on Instagram, the platform is a powerful tool for businesses aiming to tap into the fitness market.
The platform’s audience is diverse, spanning across age groups, geographic regions, and fitness levels. From the United States, which makes up 79% of the audience, to the UK, Canada, and Australia, Behind Bodybuilders attracts a global community united by their shared passion for fitness. With 54% of the audience identifying as female and 46% as male, brands can be assured that they are reaching an engaged, balanced, and highly motivated audience.
Moreover, the platform’s community doesn’t just read stories—they interact with them. Behind Bodybuilders' open rate for newsletters is an impressive 65%, with a click-through rate of 45%, signaling that readers aren’t just passively consuming content; they’re engaging with it.
Why Brands Should Partner with Behind Bodybuilders
For brands in the fitness space, Behind Bodybuilders offers something that other platforms don’t: authenticity at scale. This isn’t just about placing an ad on a fitness blog—this is about embedding your brand into the stories of real people, who are actively shaping the fitness narrative. Imagine your product being featured in the fitness story of someone who has just completed their first marathon or achieved a significant weight loss milestone. The connection between that individual’s journey and your brand is something money can’t buy—except, with Behind Bodybuilders, it can.
The platform’s sponsorship tiers are designed to give businesses both flexibility and impact. From banner ads on high-traffic pages to complete website takeovers, Behind Bodybuilders tailors its offerings to ensure brands are seen, heard, and remembered. The platform’s Instagram reach is just as powerful, with daily stories and posts that connect brands with fitness enthusiasts directly in their social feeds.
"Sponsoring Behind Bodybuilders isn’t just about ad space—it’s about becoming part of the stories that inspire the next generation of athletes and fitness enthusiasts. It’s a chance to place your brand at the heart of the fitness conversation."
How Behind Bodybuilders Helps Brands Get Noticed
At Behind Bodybuilders, we believe that every brand has a story to tell—just like the fitness enthusiasts who use our platform to share their journeys. We understand that businesses need more than just exposure; they need the right kind of exposure, in the right place, to reach an audience that’s engaged and ready to take action. That’s why we offer a variety of powerful mediums to help your brand get noticed in ways that resonate deeply with our audience.
Banners: Prime Real Estate for Your Brand
Our banner ads are strategically placed across high-traffic areas of our website, ensuring maximum visibility. Whether it’s on personal athlete stories, inspirational blog posts, or our homepage, your brand will be front and center, reaching an audience of over 7 million fitness enthusiasts each month.
Banners offer a subtle yet powerful way to get your message across, creating consistent brand awareness while seamlessly integrating into the user’s browsing experience. For brands looking for high-impact placements, our banners are an ideal solution.
Pop-Up Windows and Messages: Capturing Attention
When you need to grab attention in a bold way, pop-up windows and messages are the perfect tool. These strategically timed notifications can highlight your special offers, new product launches, or any urgent messages you want to deliver to the audience.
Whether users are reading fitness stories, browsing our site, or engaging with content, a well-timed pop-up ensures your message won’t be missed. This is a proven method to capture attention immediately and drive conversions.
Articles and Content Sponsorship: Be Part of the Conversation
Nothing speaks to a dedicated fitness audience like valuable, educational content. By sponsoring or collaborating on articles, your brand can be woven into the very fabric of what our readers come to the platform for—real stories, expert tips, and motivational content.
Whether it’s a blog post sponsored by your brand or a feature article that highlights your products in action, content sponsorship offers an authentic way to position your brand as an authority in the fitness space. Readers engage with these stories, sharing them, commenting, and associating your brand with the values of health and wellness.
Emails and Newsletters: Direct Connection with a High-Engagement Audience
Behind Bodybuilders’ email newsletters reach over 300,000 subscribers who have chosen to stay informed about fitness stories, tips, and product recommendations. With an impressive 65% open rate and a 45% click-through rate, our newsletters deliver results.
By featuring your brand in our newsletters, you’ll be directly connecting with an engaged audience that is already primed to take action. Whether it’s a feature spot, a branded recommendation, or an exclusive offer, emails and newsletters ensure your message lands right in the inboxes of those who matter most.
Why These Mediums Work
Every business is unique, and so is every advertising strategy. By offering multiple avenues of exposure, from banners and pop-ups to stories and email features, Behind Bodybuilders allows you to tailor your brand’s presence on our platform to suit your goals. Whether you’re looking to drive sales, increase awareness, or build community engagement, our platform gives you the flexibility and reach to succeed.
By partnering with Behind Bodybuilders, you’re not just placing ads—you’re becoming part of the fitness journey. Our audience is passionate, motivated, and loyal. By using these mediums, your brand will have the opportunity to connect with them in a meaningful and lasting way.
Guaranteed Results for Your Business
At Behind Bodybuilders, we understand that your business deserves more than just exposure—it deserves measurable, impactful results. That’s why our team has invested significant time and resources into developing the most effective marketing campaigns for our partners. We’ve fine-tuned our strategies to ensure that every sponsorship delivers real, tangible outcomes for your brand.
Up to 6 Million Active Visitors to Your Website Monthly
When you partner with us, your business will gain access to a massive audience of fitness enthusiasts who are actively seeking products and services like yours. Our campaigns are designed to drive up to 6 million real, active visitors to your website every month. These aren’t just website impressions—they’re real people who will browse your site, explore your offerings, and make purchases. Whether you’re looking to boost sales, increase brand awareness, or grow your customer base, our platform ensures your website gets the traffic it needs to succeed.
Up to 2,000 New Instagram Followers Monthly
Social media is a powerful tool for building brand loyalty and engaging with your audience. With Behind Bodybuilders, your Instagram page will grow by up to 2,000 new followers every month. These aren’t just numbers—they’re real, active users from the fitness community who will interact with your content, share your posts, and become loyal customers. Our Instagram campaigns are designed to connect your brand with an audience that’s passionate about fitness and eager to engage with your products or services.
"Behind Bodybuilders doesn’t just promise results—we guarantee them. Our partners experience real growth, from website traffic to social media engagement, because we’ve built a platform that delivers measurable success for businesses in the fitness industry."
Our commitment to your success goes beyond just delivering numbers. We work closely with you to ensure that every aspect of your campaign aligns with your business goals. From geo-targeted traffic to highly engaged Instagram followers, we provide the tools and strategies you need to thrive in the competitive fitness market.
When you partner with Behind Bodybuilders, you’re not just investing in advertising—you’re investing in a proven system that delivers guaranteed results. Let us help you take your business to the next level.
Discover Our Sponsorship Tiers
At Behind Bodybuilders, we know that every brand has unique needs and goals. That’s why we’ve created a range of sponsorship packages designed to give you the flexibility to choose what fits your business best. Whether you’re looking for subtle brand exposure or full-scale marketing domination, our tiers offer the perfect way to leverage our community of fitness enthusiasts, athletes, and passionate readers.
We invite you to explore these sponsorship options, each carefully crafted to help you maximize your impact across the mediums that matter most: our website, Instagram, email newsletters, and more. Select the tier that aligns with your vision, and let’s work together to build a powerful partnership that drives real results for your brand.
Note: Most of our partners are enrolled in the Gold Tier, which I highly recommend for its exceptional value and guaranteed results. If none of the tiers fit your budget or goals, we can create a custom plan just for you. Enroll for a year and enjoy a 20% discount on your subscription.
Ready to Partner with Behind Bodybuilders?
We’re excited to welcome your brand to the Behind Bodybuilders community. By now, you’ve seen how powerful our platform can be in helping businesses like yours connect with an engaged and motivated fitness audience. The next step is simple: choose the sponsorship tier that fits your goals, and let us handle the rest.
Please email us your preferred sponsorship tier, and we’ll send you the payment link for that package. Once payment is confirmed, our team will get to work right away, ensuring that your brand receives the exposure it deserves according to your selected tier.
We know flexibility is important to you, which is why our sponsorships operate on a month-to-month subscription hosted by the Patreon network. There’s no long-term contract, and you’re free to adjust or cancel your subscription at any time. This allows you to explore the value of our platform without any binding commitments—just results-driven exposure for your brand.
Email your sponsorship tier to your dedicated partnerships manager David at david@behindbodybuilders.com.
We’re looking forward to partnering with you and helping your brand thrive in the fitness world. Let’s get started!
Testimonials & Success Stories
What Business Owners Are Saying
"Behind Bodybuilders completely transformed our online presence. Within the first month, we saw a 300% increase in website traffic. Their audience is highly engaged and passionate about fitness, which translated into real sales for us."
- Astrid Devore, Founder of Muscle Forge Apparel
"We were struggling to find the right audience for our product, but Behind Bodybuilders put us directly in front of the people who needed us most. Our sales doubled within 30 days of advertising on their platform."
- Darian Lofton, CEO of FlexFit Nutrition
"If you're looking for serious exposure in the fitness industry, you can't go wrong with Behind Bodybuilders. The quality of traffic we received was incredible. Our social media following grew by 20%, and sales skyrocketed."
- Merick Langley, Founder of VitalMotion Supplements
Success Story: Josh Underwood
Josh Underwood, a barista-turned-fitness-trainer, knew he needed to get his name out there if he wanted to make the jump into personal training. After creating a landing page to promote his services, he turned to Behind Bodybuilders to gain exposure.
By promoting himself on Behind Bodybuilders, Josh was able to reach thousands of fitness enthusiasts on day one. The platform connected him with high-paying clients right from the start. Within the first 24 hours of his promotion, Josh had already generated over $7,000 in revenue from new clients eager to work with him.
"Behind Bodybuilders gave me the visibility I needed to launch my personal training career. I went from struggling to find clients to making thousands of dollars in just one day. I highly recommend this platform to anyone serious about growing their fitness business."
- Josh Underwood, Personal Trainer
Success Story: RevivaFit
RevivaFit, a new startup focused on recovery tools for athletes, needed to build credibility and get their products in front of serious fitness enthusiasts. They decided to run a 3-month campaign on Behind Bodybuilders, showcasing their products on athlete stories and offering special discounts through the newsletter.
The results were astounding. Within the first two months, RevivaFit saw a 400% increase in website traffic and a 250% growth in sales. Not only did they gain exposure, but they also built a loyal customer base from the fitness community who returned for more purchases. Their social media following also doubled during the campaign, proving the platform's reach.
"We were blown away by the response we got from Behind Bodybuilders. Our products were flying off the shelves, and the athletes who used them became our best advocates. If you're looking for a way to grow your brand in the fitness space, this is it."
- Elora Mervin, Co-Founder of RevivaFit
Success Story: IronFuel Supplements
IronFuel Supplements was a small company looking to make a big splash in a competitive market. They had a solid product, but they needed the right audience to help them stand out. After partnering with Behind Bodybuilders, they decided to run targeted ads and engage with the platform’s Instagram followers.
By month three of their campaign, IronFuel had quadrupled their revenue. They reached fitness enthusiasts who were not only interested in supplements but were actively seeking new products. IronFuel's Instagram following grew by 30%, and their customer reviews highlighted the effectiveness of their products, thanks to the exposure gained through Behind Bodybuilders.
"We went from being just another supplement company to a trusted brand in the fitness community. Behind Bodybuilders put us on the map, and we couldn’t be happier with the results. This partnership was a game-changer."
- Tavin Hartwick, CEO of IronFuel Supplements
Thank You for Your Dedication to the Fitness Community
I wanted to personally thank you for taking the time to learn more about Behind Bodybuilders and for considering partnering with us to support the fitness community. Your work in the fitness world is nothing short of inspiring, and it's businesses like yours that drive this industry forward, helping people achieve their health and fitness goals.
At Behind Bodybuilders, we’re passionate about creating a space where fitness enthusiasts can share their stories, connect with like-minded people, and be inspired by the brands that support them—brands like yours. I truly appreciate your consideration in becoming part of this movement, and I’m excited about the potential partnership that could help us continue to shape and inspire the fitness community together.
Should you have any questions or need any further information, or if you’d prefer that I personally manage your sponsorship to ensure it aligns perfectly with your goals, feel free to reach out to me directly. I’d be more than happy to work closely with you and make sure your experience with Behind Bodybuilders is nothing short of exceptional.
Thank you again for your service to the fitness world, and I look forward to the possibility of working together.
Warm regards,
David Williams
Partnerships Manager
Behind Bodybuilders
david@behindbodybuilders.com